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Internet Certified Dealer Active vs InActive Leads
Once you have leads coming in to your department, you must have a way to differentiate who you
spend your time with and who you don't. While we don't advocate a "magic goggles" approach but rather a proven set of
guidelines that put the odds in your favor. This course is a must for any department handling Internet leads.
This Active vs InActive Leads course will give you the ability to seperate the buyers from the shoppers and develop a
process for handling them.
The Active vs InActive Leads course will cover the following issues:
- Definition of Terms
- Fast & Frequent
- Active Volume
- Psychological Impact
- Internet Shoppers
- InActive Follow-up Plan
- Report
- Next Paycheck
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